The Cinema Industry in Ethiopia (Part-2) (የኢትዮጵያ ሲኒማ ኢንዱስትሪ ክፍል 2)

By Girmachew Gashaw

After 25 year stay abroad, Yigremachew Gerbre, studying the root cause of the problem in the film industry has recently opened a well-refined twofold cinema house named Vain on the forth floor of the Dembel City Center.

Culture and Tourism Ministry and Industry Development Director Desta Kassa together with Honorable Doctor Tesfaye Abebe, inaugurated the cinema houses. The coming into play of such infrastructure is believed to provide the audience with modern, comfortable and standardized service up lift the industry to a better position.

According to Yigeremachew Gebre, each cinema houses has a capacity to hold over 100 person at a time and the construction of the cinema house was undertaken at a cost of nine million Ethiopian birr. In Both the cinema houses standardize seats, sound proof and sound system have been installed. A well furnished bar and restaurant are also found in front of the cinema houses.

"It is unthinkable to reach here without the support of the government" said Yigremachew. He lauded the effort of the incumbent and stressed such an effort should continue in a strengthened manner focusing on the challenges of investors to the development of the industry. He expressed his happiness for the realization of his wishes passing lots of hurdles.

According to Culture and Tourism Ministry Cultural Industry Development Director Desta Kassa, though a lot of water has passed under the bridge since cinema was introduced in Ethiopia. The industry has not yet reached the required level.

Currently, as observed clearly, there is a conspicuous mismatch between the demand for movies and service catering work. But, recently, the number of cinema houses put in place at different corners by investors engaging in the film industry is increasing with a lot of modern technologies. He also said that the ministry encourages and supports the activities of such investors who have a tendency to step up the industry by constructing modern cinema houses which could magnify the positive image of the country.

Recalling that the sector had been run without plan, this year, the Ethiopian cinema policy is prepared. in line with technical and vocational educational institutions policy the ministry has been preparing a curriculum to ease shortage of skilled human power in the sector by offering training in 11 areas of the profession. Due to such and other intervention, promising changes has been precipitating in the film industry, he stated.

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